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Innovation Landscape™ Diagnostics x
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| COMPUTERS:
Most people believe this is an intensively innovative industry; fewer realize that it offers too many innovations of only one type. |
APPLIANCES:
Not very innovative but here innovation efforts extend across several categories. |
COMMERCIAL
BANKING : More innovative than might be evident at the front counter; a quick look shows most innovations occur in categories customers can't see. |
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It's
hard to do something well when you |
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Executives everywhere sense that they should make their firms more
innovative and Wall Street is rewarding innovativeness handsomely. Yet
today's leaders have precious little insight to help guide their enterprises
into successful innovation strategies. Key issues include: An Innovation Landscape™ diagnostic will show the overall shape of the terrain that leaders need to understand and manage. They show 10 types of innovation and reveal that the most sophisticated innovation strategies combine these in thoughtful ways. They permit a view over time that allows basic innovation patterns to leap out. So you can tell at a glance how intense an innovation challenge is (the heights of the peaks), how diverse it is (the numbers of peaks) and how it is changing (new peaks forming or changes in slope for any of the peaks). Landscapes are especially useful if you want to build a good innovation system: they help identify the right type, number and rate of innovations. Together these goals can help shape an overall innovation strategy adequate for the enterprise.
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Doblin Inc. is moving |
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