Lauren Rosen

Lauren's role at Doblin incorporates user research, strategy, and synthesis. She brings to her work an insatiable curiosity about users and markets -- the marriage of undergraduate majors in psychology and economics. Lauren's consulting experience has covered industries ranging from furniture and recreational boats, to pharmaceuticals and medical devices.

In her pre-consulting life, Lauren worked in the world of finance (at the Federal Reserve Board and Goldman Sachs), then transitioned to marketing and advertising, including some new product development work with 3M's Stationery Products Division. Her consulting career began in Monitor Group's marketing strategy practice, Market2Customer.

Lauren received her MBA in Marketing and Operations and Information Management from the University of Pennsylvania's Wharton School and her B.A. from Duke University. She also pursued coursework in Industrial Design at Pratt Institute.


 

  
  • Lauren has a secret (now formerly secret) desire to be a lounge singer.
  • She tends to see getting lost as an opportunity for adventure – likely a coping mechanism she has developed on account of her appalling sense of direction.

111 East Wacker Drive, Suite 300, Chicago IL 60601
 phone 312 443 0800  fax 312 443 0567

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