| Yi Leng Lee | ||
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Yi Leng Lee is a senior consultant with business, design, and engineering skills. At Doblin she tracks the insights of user research to their implications for strategy with a balanced feel for both the needs of an improved customer experience and the imperative to deliver this profitably. She delights in the discovery or definition of the new and in the study of unfamiliar industries. Yi Leng has worked in the high protocol worlds of project management for pharma development as well as the design of integrated circuits. Her academic achievements began with an Electrical Engineering degree from Illinois Institute of Technology. After working for a time, she returned to IIT to simultaneously pursue and receive her MBA from the Stuart School of Business and her Masters of Design from the Institute of Design.
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