HuffPost: Is Your Company’s Reaction to Digital a Cacophony or Symphony?

How can organizations elegantly orchestrate their innovation efforts when they are still figuring out what instruments to play?
How can organizations elegantly orchestrate their innovation efforts when they are still figuring out what instruments to play?

Nearly every executive team is scrambling just to keep on top of the nature of technological change, let alone move proactively to take advantage of it. So, how can organizations elegantly orchestrate their innovation efforts when they are still figuring out what instruments to play?

In my monthly column on Huffington Post, I take a look at Deloitte’s vision for the “symphonic enterprise” presented in the 2018 Tech Trends Report to understand how scaled, successful organizations can collectively achieve such harmony.

The report’s binding premise is that the key to flipping potential disruption to promising opportunity lies in “the unified ‘orchestra’ over individual advances in technology.” The 9th annual publication covers trends that reflect the macro forces fueling growth – cloud, digital and analytics – as well as the innovations that can be built on top of them. It also includes stories about how best (and best not) to focus your organization’s IT efforts accordingly. The 2018 report leaves the reader optimistic and hopeful about making beautiful music from a seemingly vast array of different instruments of progress.

However, I can’t help but imagine there are some skeptics questioning if this is all possible. In this post, I also share my thoughts on what could be driving such skepticism and the obstacles that need to be overcome. If companies don’t toss out the song sheets of the past, will the idea of the “symphonic enterprise” be nothing more than a pipe(organ) dream?

Read the full article.

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